Cornerstone Square

Market Study and Marketing Plan,
Westford, MA

As consultants for the developer of a lifestyle project located just outside of Boston on the Interstate 495 corridor, THA provided an in-depth assessment of the regional demographics, the competition, lifestyle patterns, and retail market potential of the site. The report identified potential barriers and risks of developing a lifestyle center at this site. The Marketing Plan provided site-specific strategies for leasing and included a Merchandising Plan with optimum tenant mix, size, and strategic unit placement.

Slideshow Image 1Cornerstone Square: Marketing Brochure
Slideshow Image 2Cornerstone Square: drive time map
Slideshow Image 3Cornerstone Square aerial view
Slideshow Image 4Cornerstone Square Rendering
Slideshow Image 4Cornerstone Square market demographics


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